Kevin Hasler is a director at APCO Worldwide’s office in Dubai. He is a highly experienced strategic public relations and communications consultant with over 20 years of experience advising both government and private sector organizations in Europe and the Middle East. Mr. Hasler began his professional career as a newspaper journalist in his native UK before moving into public relations first in Wales and then London with the Bell Pottinger Group.
Since leaving the UK he has managed and led public relations businesses in seven countries, including BPG Cohn & Wolfe in the Middle East; Hill & Knowlton in Kuwait, Bahrain and Saudi Arabia; Ketchum in the Sultanate of Oman and Mmd/Grayling in Serbia, Slovenia and Hungary. His Middle East experience now includes a total of nearly 18 years living and working across the Gulf region. A corporate communications specialist, Mr. Hasler has provided senior counsel, crisis communications, high level C-suite content management and media training to a broad spectrum of leading multinational and leading local organizations and companies in both the public and private sector. As a former journalist he also delivers high-level content for clients from speeches to opinion articles.
As a media trainer he has worked with chief managing officers, managing directors and others across the GCC, in the UK and Central and Eastern Europe. In crisis management, he has managed real-time crises for clients here in the region and in Europe through the preparation and management of real-time simulation workshops and strategies. His commitment to training extends to delivering wide ranging workshops with the teams he has managed and to delivering lectures and workshops to university students in Hungary, Kuwait and the United Arab Emirates.