| |
Grassroots Outreach
Public opinion and government policies affect us all – individuals, companies, nonprofits and government entities. Yet policy-makers and the media tend to ignore one side of the issue if they are not hearing that perspective, potentially resulting in disastrous consequences.
APCO Worldwide makes sure clients have articulate and vocal allies to help send out and amplify common messages to elected leaders and the media. Working together with like-minded groups is critical to ensuring that public attention is directed toward an issue in a way that can win the day, rather than focusing attention back on a single organization promoting that issue.
|
 |
Regional Contacts
Layle Nelson
Vice President
APCO Worldwide
700 12th Street, N.W., Suite 800
Washington, D.C. 20005
U.S.A.
Tel: +1.202.778.1000
Fax: +1.202.466.6002
lnelson@apcoworldwide.com
Garry Walsh
Managing Director
APCO Worldwide
rue du Trône 130 Troonstraat
B-1050 Brussels
Belgium
Tel: +32.2.645.9811
Fax: +32.2.645.9812
gwalsh@apcoworldwide.com
|
|
Featured Case Studies
WWE
"APCO has helped us build relationships with various constituencies important to our business, from educators to elected officials. The campaigns APCO developed for us added tangible value to our business and helped us use our immense popularity to encourage young people to become more engaged in their communities and in other positive endeavors." - Linda McMahon, Chief Executive Officer, WWE Inc.
Partnership for Prescription Assistance
"In just one year, the Partnership for Prescription Assistance helped more than 2.5 million patients nationwide access patient assistance programs and generated more than 7,000 positive and on-message news stories. APCO’s integrated communication strategy and ability to manage a 50 state network of partners, patients and grassroots professionals helped to make this program a success." - Wes Metheny, Senior Vice President, PhRMA
Sacramento Area Flood Control Agency
"APCO's insight, strategic plan and disciplined execution of tasks in educating opinion leaders and homeowner groups on the need for a city-county flood control assessment district produced results that far exceeded our objectives." - Butch Hodgkins, Executive Director, SAFCA
Harrah's New Orleans Casino
"APCO empowered our employees and their families to fight for their jobs and the survival of our casino. Their work gave us the opportunity to become a viable business." - Fred Keeton, Vice President Government and Community Relations, Harrah's Entertainment
Association of Distributive Environmental Bodies
"APCO's help was invaluable in enabling the Association to quickly get a profile in Government and establish ADEB as a key organisation, meaning we were able to get our message across to the key people. APCO's role was crucial in our eventual success in securing the retention of the Scheme." - John Dutton, Chairman, ADEB
Credentials
Back to Services
|
