Berlin & Bonn
Trust is the key asset of any business relationship. Corporate and business reputation management is at the core of the services APCO Worldwide offers clients. Communication is an essential and powerful tool to build and reassure trust in clients’ businesses. We respond to clients’ needs for strategic advice, thoughtful and creative planning, intelligent solutions and thorough implementation on a truly global scale.
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In our offices within the political cities of Berlin and Bonn, clients include multinational firms, business associations and industry coalitions. In Germany, APCO advises clients on political and regulatory issues, offering a full range of services to support clients' goals, including:
- public affairs and government relations:
APCO works with clients to help them understand the structure, agendas and perceptions of political stakeholders; engage with government; analyze their regulatory risks; and establish strategic alliances with industry coalitions to present their interests to the German government as well as EU institutions.
- strategic communication:
Clients interested in enhancing their corporate reputation look to APCO to assist with communicating and building strategic relations with media, government, consumers, employees, investors or nongovernmental organizations (NGOs).
- crisis communication and restructuring:
In times of crisis, we help organizations manage media relations and communication outreach, safeguard their reputation and, if needed, restructure their public image afterwards.
- corporate responsibility:
APCO helps clients understand the nature of business challenges that may be related to environmental, social or economic topics around the world.
In our German offices, clients work with professionals with backgrounds in business, politics and journalism. Clients also rely on the experience and extensive networks of our German senior counselors who include former senior executives of German business and politics. We work daily with APCO colleagues around the world to ensure consistency in providing high-quality service to global clients.
Learn more about team members in these offices >>