Applied Materials
Margery Kraus
Services of Focus:
Ally Development & Coalition Building | Branding & Positioning | Business Diplomacy | Community Relations | Corporate Advisory & Market Entry | Corporate Responsibility | Crisis Management – Crisis360SM | Executive & Board Communication | Financial Communication | Government Relations | Internal Communication | Issues Management | Stakeholder Mapping & Engagement | Strategic Philanthropy
Sectors of Focus:
Associations | Emerging Multinationals | Financial | Government | Nonprofit

Margery Kraus

Margery Kraus, founder and chief executive officer of APCO Worldwide, a global consulting firm headquartered in Washington, D.C., specializes in public affairs, communication and business consulting for major multinationals. Ms. Kraus founded APCO in 1984 and transformed it from a company with one small Washington office to a multinational consulting firm in major cities throughout the Americas, Europe, the Middle East, Africa and Asia. In September 2004, Ms. Kraus led a management buy-out of her firm, making APCO one of the largest privately owned communication and public affairs firms in the world.    

Throughout the years, her approach has been to fuse the best local experience with a global perspective, resulting in an international agency with a unique culture based on seamless teamwork. Ms. Kraus’ achievements have been recognized over the years through a number of prestigious awards, including the U.S. Association of Former Members of Congress Corporate Statesmanship Award (2013); Volunteers of America (Greater New York) Spirit of the Founders (2012); the Plank Center for Leadership in Public Relations’ Agency Mentorship (2012); Global Thinkers Forum Excellence in Leadership (2012); Arthur W. Page Society’s Hall of Fame (2011); Institute for Public Relations’ Alexander Hamilton Medal for lifetime contributions to professional public relations (2010); Washington Business Hall of Fame (2009); Enterprising Women Hall of Fame (2009); Ernst & Young Entrepreneur Of The Year in the services category in Greater Washington (2006); Washington PR Woman of the Year (2006); and PR News Lifetime Achievement (2005).

Ms. Kraus specializes in providing strategic counsel on issue-based communication, crisis management, market entry and corporate reputation across diverse industry groups. The range of her experience is reflected in APCO’s industry practice groups. In addition, she pioneered one of the industry’s earliest practices in corporate responsibility and the development of public/private partnerships.

Prior to starting APCO, Ms. Kraus assisted in the creation and development of the Close Up Foundation, a multi-million-dollar educational foundation sponsored in part by the United States Congress. Ms. Kraus continues to be involved with the foundation by serving on its board of directors.

Ms. Kraus is active on other institutional and corporate boards and committees. She is chairman of the board of the Women Presidents’ Organization and a trustee of Northwestern Mutual Life, the Arthur W. Page Society, the Catherine B. Reynolds Foundation and the Institute for Public Relations. Ms. Kraus is also on the advisory board of Enterprising Women magazine and is a past chairman of the Public Affairs Council and the board of directors of the Council of Public Relations Firms.

In addition, she serves as a trustee of American University and sits on the advisory board of the J.L. Kellogg Graduate School of Management at Northwestern University, as well as the steering committee of the school’s Center for Executive Women.

Ms. Kraus is the author of numerous articles in the fields of public affairs management and corporate reputation and has been a guest lecturer throughout the world. She holds a Bachelor of Arts and Master of Arts in political science and public law from the American University.