APCOForum

APCO Forum

APCO's experts have always kept an eye toward what's next when advising clients dealing with issues critical to their business. APCOForum is a gathering of some of those insights. Subscribe today to get the latest on business, government and society from APCO's team around the world.

Recent Posts

The ABCs of Strategic Video

The ABCs of Strategic Video

Steve Salvador - Jan 27, 2015

I was recently in Jackson Hole, Wyoming producing a video for a client -- the first in an episodic series, thoughtfully crafted to be an authentic expression of the client’s brand and to evoke a mood that is uniquely achieved through video.

brandingstorytellingvideo
London Parliament

UK Election: 100 Days to Go

Elections are interesting things. A couple of months ago the United States shook itself up and a couple of days ago Greece reminded us that di̱mokratía is a Greek word. Soon it will be the turn of the UK.

electionsGreeceScotlandLabourUKIPUK General Election 2015UK politics
Spiral-of-Silence

What Does Your Avatar Say About You?

Lee Milverton - Jan 26, 2015

Whether it’s you, a trend-setting brand or a non-profit organization, our avatars, the images that represent us everywhere from social media to gaming worlds, are an opportunity to express ourselves and reveal some of our personality. But how do others interpret them?

digitalcorporate brand communicationbrandingsocial mediaavatars
Sustainable Activity

What’s Next: Five Sustainability “Watch Outs” for 2015

James Robinson - Jan 26, 2015

With such complexity at play, several colleagues in APCO’s Sustainable Growth practice group have identified “5 Watch Outs” we believe will gain even greater attention in 2015 and likely mature into full-blown priorities for business and policy leaders over the coming years.

SharedPurposetechnologyinequalityenergy trendscorporate responsibilityClimate Change
Europe Flags

Beyond the Flag: Getting Nation Branding Right

Nick Maschari - Jan 22, 2015

In the hyper-connected, hyper-competitive world today, where capital in all its forms – human, financial and social – is extremely mobile, the need for smart, compelling branding is stronger than ever. Much like corporations, sovereign nations are increasingly seeing brand building as critical to their ability to develop, grow and prosper.

FP Groupbrandingnation branding
Sri Lanka

Sri Lanka Elections 2015

Amrita De Aiyer - Jan 22, 2015

Sri Lanka has just witnessed an epic victory for Maithripala Sirisena, the island country’s sixth executive president. Epic because it brought to end the reign of South Asia’s longest-serving ruler, Mahinda Rajapaksa, who was fast losing people’s trust amid allegations of corruption, nepotism and authoritarianism.

electionsSri Lanka
US Capitol

SOTU: Obama Finds a Happy Medium

Sarika Kare - Jan 22, 2015

On January 20, 2015, Barack Obama set a new precedent. For the first time ever, the entire text of the State of the Union (SOTU) speech was made available to the public online ahead of time.

Barack ObamaMediumbloggingsocial mediaState of the Union
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